Sally Ford

Her extensive industry insight, paired with an intuitive understanding of her clients’ desires, ensures that every journey she designs is nothing short of extraordinary.

“Travel is life” is Sally's motto. For her, travel isn’t just a passion - it’s a way of being. “Each journey expands your world a little further,” she says. “It connects you to people, places, and cultures in a way that changes how you see everything. I find that creating those moments for others is incredibly rewarding.”

Sally’s wanderlust continues to inspire her own bucket list, with the Maldives and Japan still high on her travel horizon. She dreams of the Maldives’ barefoot luxury, where crystal lagoons meet endless skies, and Japan’s graceful harmony of tradition and innovation, where you get to experience it all, from tranquil temples to vibrant cityscapes.

Recalling her favourite travel memory, Sally notes a breathtaking Swiss rail journey, with every turn revealing another postcard-perfect vista of snow-dusted peaks, emerald valleys, and mirror-like lakes. It was an experience that perfectly captures Sally’s belief that travel should be both seamless and soul-stirring.

Drawing on her deep destination knowledge, Sally specialises in crafting journeys across Indonesia, Malaysia, Singapore, Thailand, Vietnam, Germany, Greece, France, Ireland, Spain, Switzerland, the United Kingdom, Mexico, the United States, Australia, Fiji, and New Zealand. Whether you’re seeking adventure, an indulgent island escape, a luxurious river cruise, or that long-awaited family getaway, Sally tailors each itinerary to reflect your personal travel style.

Her top travel tip? “Immerse yourself - slow down, look deeper, and allow each destination to bare its true spirit. That’s when travel becomes transformative.”

With her signature warmth and attention to detail, Sally Ford elevates every holiday into a journey you’ll remember for a lifetime.